About PRSA

Chartered in 1947, the Public Relations Society of America (PRSA) is the world’s largest and foremost organization of public relations professionals. PRSA provides professional development, sets standards of excellence and upholds principles of ethics for its members and, more broadly, the multi-billion dollar global public relations profession...

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PRSA Sunshine District

PRSA's Sunshine District represents 1,000 public relations professionals from seven chapters throughout Florida. The Sunshine District is one of 10 PRSA districts nationwide and provides educational resources, scholarships, and professional development opportunities for the industry's leading professionals.

  • "The Sunshine District Conference is an opportunity to network with PR professionals of all disciplines across Florida. The chance to interact with colleagues of small business, national affiliations, not-for-profits and government is an invaluable chance to discuss contemporary issues facing all disciplines. The best take-away is the fact that you can consult with fellow PR pros across the state on similar issues in your community."

    - Lisa De La Rionda, Director, Palm Beach County Public Affairs Department

  • "Attending the annual Sunshine District conference has always been a great experience. Each year I look forward to the dynamic keynote speakers and the variety of session topics. Connecting with PR colleagues from across the state is also very valuable. I also try to make my conference experience a mini-vacation and include time to experience some highlights in the host city. This year, I look forward to welcoming our 2014 conference attendees to my hometown - the paradise coast."

    - Deborah Jonsson, Public Relations Manager, Avow